What Wholesale Policies Should You Include In Your Line Sheet?

Once you have created a cohesive product line with best-quality products and packaging, and costing and processes created for scaling, chances are you are desperate to jump into selling wholesale. You might even be generating attention from the boutique owners who’ve seen the items in person or online. The last step before you begin working with the retailers is to ensure you speak their language and can talk clearly, starting primarily with the line sheet and your policies. If you don’t know how to really make a line sheet, then you can check the Wholesale Line Sheet Sample online.

Streamline Your Line Sheet: 

A catalog or line sheet is a functional, professional, digital, or printed doc that can summarize the product line. While there is no universal template, a few designers utilize a simple spreadsheet while others make complete catalogs with elaborately styled photographs; the necessary ingredients stay the same:

A Crisp, Thumbnail-Sized Picture Of Your Item:

Shooting on the white-background is common, though numerous Etsy sellers also comprise merchandized or styled photographs in their catalogs or line sheets. When props are utilized, they frequently highlight your product’s appeal. If you are concerned about appending props will divert rather than improve; keep it simple. Above all, ensure the pictures are clear and shot with reliable lighting.

Artist Info & Ordering Procedure:

Ensure the contact info is visible on each page. A short artist statement or bio is also an excellent addition at the start or end of the line sheet. You will also desire to make ordering as simple as possible. You can append the blank spaces to the line sheet for the retailers to state their preferred quantity and order straight from there, or you can comprise a separate order form that references the catalog or line sheet. A few purchasers might even desire to utilize their own order form, using the SKU system.

An SKU and & In-Depth Product Details:

Everything listed on the line sheet ought to have an SKU or other recognition system. Also, ensure to state the following clearly:

  • Colors & Sizes: 

State whether an item comes in diverse colors and sizes.

  • Costs:

Comprise the wholesale cost per item and contemplate appending the MSRP (Manufacturer’s Suggested Retail Price), at times known as an RRP (Recommended Retail Price).

  • Materials:

Many wholesale purchasers care about how things are made and where their raw materials came from. Be truthful about the process and materials.

Perfect The Policies: 

You will have to have the airtight policies that you talk to the retailers before confirming the order. Just like the policies in the Etsy shop, such guidelines will assist in making sure that you can process their request and evade needless back and forth. You can comprise the policies and ordering information at the end of the line sheet or in the accompanying docs. Check off every topic below as you make and complete your policies.


Selling wholesale needs a particular costing structure with a lower earnings margin for each sale than earned when selling straight to the shoppers. A minimum is required for ensuring every wholesale order value and quantity is high enough that it can make sense for the brand. For instance, a designer can have the starting order minimum of 150 dollars and the reorder minimum of a hundred dollars. Minimums make sure that you’ll make a particular amount of cash at one given time and that your retailer is spending in the work. The objective is to make a relationship with stable repeat orders that’ll offer bigger cash flow and expose the work to a broad audience. It is up to you to determine what number of things ordered at once will make selling at the wholesale cost worthwhile. Some common options:

  • Opening order minimum with no reorder minimum
  • Opening order minimum with reorder minimum
  • No minimums

Payment Terms & Methods:

Discuss how you would like to get paid. What payment forms do you really accept? Do you need a PayPal address or a credit card number? Do you take checks? If the retailer chooses to place the order, you will have to agree on the payment plan. Retailers frequently have preferred the payment terms, but it’s a negotiable matter. The deposit upfront or payment upfront is rare. If the order is first from the retailer, the seller can ask for COD (cash on delivery) payment, where the seller can charge a retailer upon the goods’ receipt. A retailer might also ask to pay a seller thirty, sixty, or ninety days after the goods have transported, referred to as Net 60, Net 30, or Net 90. Note it most commonly; the independent retailers will anticipate disbursing you when you transport their order.

Shipping Method & Cost:

You will have to state the correct method(s) by which you transport the goods and whether you’re willing to transport through a diverse carrier if asked to do that. When making such a decision, contemplate the policies around damaged or lost packages. It is wise to insure the consignments independently or to utilize a carrier service with integrated insurance. More often than not, a retailer is responsible for disbursing for delivery. Many sellers state on the policies that they can offer delivery estimates once they acquaint the contents and quantity of the order, as well as the destination.

Product Customization & Samples:

A few sellers are willing to really customize the products for the wholesale orders, and others are not interested in doing that, so be open on what you are willing to provide. The same clearness ought to apply to the samples. Can you send item samples upon request? If yes, are they finished things, or only the material swatches? Do you disburse for the delivery of the samples, or does the purchaser? Will you require them returned? You may contemplate charging fifty percent of the wholesale cost for the sample and ought to be selective about which possible wholesale purchasers you send the samples to, providing samples to anybody and everybody who asks may not be monetarily sound for the company.